HOW RFN CITIES WORKS WITH YOUR COMMUNITY

RFN Cities is a true partner with participating communities. We understand programs require a variety of different resources to implement effectively. RFN Cities is a partner with you and provides a step by step process for your community to follow.

The Program is set up to be as turn-key as possible so community partners can focus on their community and less on administration.

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The Program

How we support the community team

  • 1

    Welcome

    • Welcome to the RFN Cities Program

    • What is it?

    • 5 Steps from Action to Impact

    • Sample Timeline

    • Business Disruption Rating (BDR)

    • Baseline Business Disruption Rating

    • RFN Cities Virtual Community

  • 2

    RFN Cities Program Delivery Steps

    • How the program works

    • Program Set Up

    • Outreach and Communications

    • Radio Script

    • Implementation: Owner Discovery

    • Implementation: Value Building

    • Reporting and Follow-up

  • 3

    RFN Cities Marketing Elements

    • Program Announcement Email Template

    • Radio Script Template

    • Social Media Post Templates

    • Press Release Template

    • Workshop Invitation Template

    • RFN Cities Marketing Presentation

    • RFN Cities Whitepaper

    • RFN Cities Logos

  • 4

    Value Assessments for Owners

    • RFN Discovery Assessment

    • Discover Assessment Sample

    • RFN Readiness Assessment

    • RFN Business Owner Dependence Assessment

    • Co-branded Business Disruption Report

    • RFN Unlock Operational Assessment

Benefits of the Ready for Next Communities Program

  • Job base stabilization

  • Community wealth preservation

  • Community legacy building

  • Community-based problem solving

  • Rapid improvement plan for participating businesses

  • Coordinated press campaign

  • Identification of grant opportunities

  • Tracking community risk reduction using the proprietary RFN Cities Business Disruption Rating

How to sponsor a RFN Cities Program in your community?

  • Independent sponsor

  • Group sponsorship

How we support business owners

RFN Cities Business Owner Program program is designed to help owners better understand the importance of transferable value in their business, how to build value and the transition options available.

Take the Pledge

If you are a mayor, member of city staff, community leader, or business owner, please take the pledge to show support for your city’s business owners.

Frequently Asked Questions

  • What are the benefits to an RFN Cities program?

    There are several benefits for communities who participate in an RFN Cities program, including: - Job base stabilization - Community wealth preservation - Community legacy building - Community-based problem solving - Rapid improvement plan for participating businesses - A researched ‘starting point’ for your community’s current business disruption risk - Help boomer-owned businesses in your community prepare for the transition - Stimulate business retention and expansion strategies to support your community’s growth - Create buzz and recognition for your community as a progressive leader in supporting baby boomer business owners

  • How can i find sponsors?

    There are many organizations who have a vested interest in the ongoing economic success of a community. Depending on the community, there may be chambers, business communities, industry associations or for-profit organizations like community and national banks.

  • What type of research is provided?

    Once an engagement begins, RFN Cities will conduct a Business Disruption Rating (BDR) for the community. The BDR is a custom measure created to rate business disruption and economic liability for communities as a result of the impending tsunami of baby boomer owned businesses who are not prepared to transition. This provides data-driven insights to inform community and business leaders about the problem and raise public awareness. Community business owners are offered access to an automated business benchmark assessment tool. Businesses who will be participating in the workshop will be required to complete this assessment and will have a Certified Exit Planner (CEPA) review their results personally. Chambers and program partners will be able to promote as a free service. For an additional fee, community partners could receive a compilation with high-level results from the businesses in your community. Finally, there will be a custom Business Transition and Preparedness Report for your community with a summary of the findings and an overview of the various resources available to those considering, transferring, acquiring, exiting or expanding a business in your community.

  • What does the community business owners get out of this?

    Community business owners are offered access to an automated business benchmark assessment tool. Businesses who will be participating in the workshop will be required to complete this assessment and will have a Certified Exit Planner Advisor (CEPA) review their results personally. Chambers and program partners will be able to promote as a free service. The RFN Cities program offers your business owners access to leading-edge online education tools, cohort-based learning and integrated value acceleration workshops with up to 200 businesses per workshop. The workshop features sessions from a dynamic group of professionals including a combination of: value acceleration professionals, certified exit planning advisors, economic development leaders plus experts in the area of tax, estate, wealth, insurance, mergers and acquisitions, employee ownership and more.

  • What type of venue should we secure for the workshops?

    There are up to four, half-day workshops each with up to 50 participants. The venue will need to accommodate all 50 people in one space with appropriate audio-visual equipment plus there will be up to four breakout rooms required for each half-day workshop. In general terms, the venue should be: - Centrally located - Easily accessible - Ample (free preferred) parking Light beverage service is recommended and the community may choose to offer more substantial food and beverage offerings.